Working with
Brightsiding
In Erica’s 8+ years in the AdTech space at agencies and Google, she’s worked with stakeholders ranging from practitioner level to c-suite on problems big and small. The most important thing she’s learned through it all? Teams are so focused on what’s next that they rarely slow down to meet themselves where they are today.
Over the years, Erica has honed skills in design thinking, mindfulness, and creative problem-solving, which she brings to her Brightsiding workshops + talks.
Brightsiding is never about just “thinking positively,” it’s about taking an honest look at what’s working and what’s not to help unlock joyful collaboration once more.
Brightsiding Workshop
Originally designed for Alphabet’s Mental Health Conference, Brightsiding helps teams center on joy.
A study published in the Academy of Management Journal found that participants who engaged in mindfulness exercises showed a 22% improvement in divergent thinking (a measure of creativity) compared to control groups.
According to a Mindfulness journal study, teams that participated in mindfulness programs experienced a 46% reduction in interpersonal conflicts compared to teams that didn’t participate.
About the Workshop
In this 60-minute session, Erica will guide your team through her original Brightsiding framework to engage in a productive discussion about the importance of presence, mindset, and honesty for teams working towards a common goal.
Teams will leave with a renewed sense of purpose, connection, and excitement about the work at hand.
Ideal Clients
Teams who have recently undergone a re-org
Cross-functional groups seeking to improve ways of working
Sales teams looking to foster better client engagement
Managers committed to more authentically engaging their teams
Reach out to see if Brightsiding is right for you.
Erica is available for consults on Brightsiding workshops, lightning talks and bespoke engagements tailor-made to your specific needs. Pricing available upon request.
Collaborations & Brand partnerships
Erica is always open to brand partnerships, custom collaborations, and soulful conversations.